It's not enough that the GFI FAXmaker software
just continues to run almost without a hitch. When it came down
to a small issue today - brought on by the computer being abruptly
turned off - I needed quick support. Somehow, after the software
had been installed three years ago, the license key number had been
lost, and the employee who had set it up had long since gone.
I filled out the support form on the GFI website which promised
quick response. Afterwards, I found the tech support phone number
and called it, and with only a short wait, got a tech who was easy
to talk to, helpful, and efficient. No long interogation regarding
who I am, etc... he just needed the company name, found it quickly
in his database, and had the correct information in seconds, and
was able to email it straight to me.
This may not sound fantastic. Indeed, common sense might suggest
that this should be the standard fare - it isn't!
In the literally hundreds of tech support calls we've made, a tiny
fraction can be considered adequate; service isn't part of some
businesses equations. And even if they do think of the service component,
many still can't get it right. Apparently, it must be harder than
it looks.
Except for GFI. They've managed to get it right:
- Understanding phone support rep
- *Capable* phone support rep
- A system in place for that rep which allows them to deal with
the customer
- A rep who got the problem taken care of at that moment
- System smart enough to allow instant emailing of the information
I needed.
After I finished with the phone support rep, I found that, indeed,
I had received the promised email. But in addition, another rep
had answered the support form I'd submitted. No long waits... it
was taken care of as promised.
And here's another surpise: a link - no, *several* links - on GFI's
website that urge customers to write in if they are dissatisfied
with any support or sales issues. Ironic. The one company that bothers
to give us a way to reach their supervisors is the one company that
I don't need to.
Great job!
Pat Furrie
Computer Engineer
WESH-TV
Orlando, USA
July 2004
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