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"We have been continually impressed
by the level of passion GFI has for its products-evidenced in
the quality of support and the frequency of new, exciting features
for existing products." - Jay Bregman, Co-founder and
Technology Director at eCourier, UK |
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Jay Bregman |
eCourier's mission is to revolutionize the same-day courier
industry in the UK and beyond through the use of innovative technological
offerings and a strong commitment to service. The company is located
in London, where it services clients across the UK, and has 40 subcontractors
and 15 office staff to support them. For the creation of a robust
and secure infrastructure, eCourier turned to several key GFI products:
GFI FAXmaker, GFI MailEssentials, GFI MailSecurity,
and GFI MailArchiver.
How use of fax technology decreases lead times and increases
revenue
The eCourier sales process is based around the account form: A physical
document which must be signed and returned before a customer can
begin booking. As such, speedy and secure use of fax technologies
decreases lead times and increases revenue. To automate its fax
systems, eCourier chose GFI FAXmaker 12 for Exchange, recently having
upgraded to 30 users and 4 lines.
"GFI FAXmaker appealed to us as an out-of-the box solution
that required minimal set-up and zero administration thereafter,
but provides significant benefits, such as direct dial fax lines,
the ability to receive two faxes simultaneously or send/receive
simultaneously (with ISDN2), the ability to receive faxes as PDF
documents, and send faxes from our desktops," said Jay Bregman,
the co-founder and Technology Director of eCourier.
"Salespeople can fax pre-filled out account forms without leaving
their desks, and then receive account forms instantly and digitally.
We estimated that with the old single-fax-machine system, salespeople
spent at least 20 minutes per day preparing fax cover sheets, travelling
to and from the fax machine, and punching in numbers. With GFI FAXmaker,
less than five minutes per day is spent on administrivia, leaving
75% more selling time."
In addition, GFI FAXmaker proved extensible enough to allow eCourier
to offer automated proof of delivery confirmations with signature
via fax, with no human intervention and very little development
costs other than instructing the company's own application to send
messages to phonenumber@FAXmaker.com.
"Using the SMSmaker facility included in GFI FAXmaker, we are
also able to send confirmations via SMS," said Mr. Bregman. "These
provide value-added alternatives that preserve eCourier's technological
competitive advantages."
From an administrator's perspective, Mr. Bregman described GFI
FAXmaker as being simple to set up. He particularly likes the fact
that it integrates directly with Active Directory for easy user
management, and allows all faxes to be archived in a SQL database
for compliance purposes.
eCourier opted for Microsoft Exchange because of its scalability,
ease of use, and ease of maintenance. "We wanted to make the
most of one systems administrator - enabling a single person to
oversee an office of nearly 60 users. We provide email addresses
to all of our employees and webmail (via Outlook Web Access) to
all of our couriers, most of whom are subcontractors," explained
Mr. Bregman.
Constant protection against the latest email threats
eCourier deems spam blocking and mail security, such as protection
against virii and inappropriate content, to be extremely important
concerns "which have the potential to severely affect productivity
and uptime". After exploring numerous anti-spam and anti-virus
software options for Exchange, the company settled on a GFI MailEssentials/MailSecurity
bundle for 75 mailboxes.
"As email is the number one route for malicious traffic onto
networks, and as any second of downtime disrupts our ability to
provide our services to clients, our primary criterion in judging
mail security packages was quality at any price. GFI MailSecurity's
vendor-neutral architecture allows us to use four separate virus
scanning engines to minimise the possibility of a new infection
getting onto our network-unlike products from other vendors which
only offer protection from their own virus scanning engine,"
Mr. Bregman affirmed.
The company also found that the GFI MailSecurity HTML threat engine
and email exploit engines-which scan for threats other than traditional
virii-are extremely effective at combating the flood of spyware
that masks itself as legitimate email, but the result of which is
just as damaging to network resources. The product's email and web-based
quarantine modules mean that administrators can approve or delete
suspect messages from any Internet-enabled device, anywhere in the
world. "The products virtually look after themselves-updating
virus definitions hourly-meaning we are always protected against
the latest threats," Mr. Bregman said.
The best anti-spam protection money can buy
For eCourier, spam started as a mere annoyance but ended up having
a significant impact on productivity. Inboxes infested with junk
made it difficult and tiresome to separate genuine customer communication
from noise. The company found this to be even truer of mobile devices;
as eCourier uses Blackberry devices in its operations team and for
communications between senior managers, it is critical that the
team is not desensitised by a flood of irrelevant messages.
"By utilising every conceivable means of filtering-from keyword
checking to DNS blacklists, to Bayesian analysis-to newer methods
such as spam URI and SPF, GFI MailEssentials gives us the best protection
money can buy. And its use of public folders means that all employees
can participate in teaching the filters to be more effective by
marking missed or mislabelled messages as spam or ham. And all this
is done in real-time-with no impact whatsoever on email transit
time or mail-server performance," Mr. Bregman pointed out "We
also utilise the GFI MailEssentials list server functionality for
communication with groups of customers and investors."
Minds at rest through corporate mail archiving
GFI MailArchiver is the newest GFI product in eCourier's portfolio.
"We view GFI MailArchiver as complimentary to the phone recording
software which is necessary in case of disputes over bookings. It
is a product that allows senior management to sleep easier at night,
knowing that in the case of a customer dispute or suspected misuse
of corporate information or IT resources, we are in possession of
the evidence necessary to make prudent business decisions,"
Mr. Bregman revealed.
A true passion for its products
One other aspect has impressed eCourier about GFI, "apart from
the strengths of the products themselves": "We have been
continually impressed by the level of passion GFI has for its products-evidenced
in the quality of support and the frequency of new, exciting features
for existing products. I can recall submitting a support request
on New Year's Eve-not expecting an immediate response, of course-and
receiving a reply direct from the CEO stating he was passing it
on the appropriate team and assuring me I would receive a prompt
reply."
Regarding updates, Mr. Bregman says that eCourier virtually never
subscribes to maintenance agreements as he rarely sees cases of
companies actually producing any upgrades of merit during the period
of the agreement: "This is decidedly not the case with GFI-with
GFI MailEssentials alone during one maintenance agreement period
we have seen the introduction of SPF, Spam URI, and the ability
to specify a larger array of DNS blacklists."
By providing peace of mind that its email and faxing systems are
functioning proficiently and effectively, eCourier's use of the
GFI product quartet enables the company to better focus on its core
business of supplying a highly competitive, fast and efficient courier
service.
More information about eCourrier is available from http://www.ecourier.co.uk/.
All product and company names herein may be trademarks
of their respective owners.
May 2005
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